CRITIC’S CHOICE AWARDS PARTNER WITH ICONIC SWISS WATCH COMPANY

CRITICS’ CHOICE AWARDS ANNOUNCE MULTI-YEAR PARTNERSHIP WITH SWISS WATCH MAISON

FRANÇOIS BORGEL

The Broadcast Film Critics Association (BFCA) and the Broadcast Television Journalists Association (BTJA) now have a multi-year partnership with Swiss Watch Maison François Borgel Genève.  This year, François Borgel Genève will provide customized watches to Critics’ Choice Awards nominees in the following categories: Best Director; Best Actor; Best Actress; Best Supporting Actor; Best Supporting Actress; and Best Cinematography.

“We are thrilled to partner with the BFCA and BTJA for the prestigious Critics’ Choice Awards and look forward to building a long-lasting relationship. François Borgel Genève hopes to bring value by expanding our partnership with the Critics’ Choice Awards in the future,” said Dimitri Vorontsov, President & CEO of François Borgel Genève.

“What an honor it is to be working alongside such a distinguished and innovative brand!  We are so excited to build this relationship over the coming years, and to be able to give our nominees a beautiful, and timeless, gift,” said BFCA President Joey Berlin.

The Critics’ Choice Awards will be broadcast live on The CW Network on Sunday, January 13th, from 7 – 10 p.m. ET (delayed PT).

“Critics’ Choice Awards” are bestowed annually by the BFCA and BTJA to honor the finest in cinematic and television achievement.  The BFCA is the largest film critics organization in the United States and Canada, representing more than 300 television, radio and online critics. BFCA members are the primary source of information for today's film-going public. BTJA is the collective voice of journalists who regularly cover television for TV viewers, radio listeners and online audiences. Historically, the “Critics’ Choice Awards” are the most accurate predictor of the Academy Award nominations.

The 24th annual Critics' Choice Awards show will be produced by Bob Bain Productions and Berlin Entertainment.  The BFCA and BTJA are represented by Dan Black of Greenberg Traurig and WME.

ABOUT FRANÇOIS BORGEL

François Borgel Maison d'Horlogerie de Genève Depuis 1887.

François Borgel The ultimate in superior watchmaking since 1887.

François Borgel is a leader and innovator among the Swiss manufacturers and the creator of the first waterproof watch during the late 1800s, with adopters such as Longines andIWC.

A true pioneer who fused fashion of the day with new radical designs, François Borgel launched the emergence of a classic showcase, a walk through time. With immense heritage, there is a lasting legacy through the founder’s daughter Louisa Borgel. The tradition continued, supplying famous manufacturers including the illustrious Patek Philippe and Vacheron Constantin.

MANUFACTURING

From inception to finish, all François Borgel watches are built to original design concepts and exacting standards.  After a successful design review the watch evolves through a series of processes involving part selection, assembly, quality assurance and final packaging. These processes are all carried out using traditional skills coupled with today’s modernized working tools. Highest quality touch and feel are at the core of the company’s products, with attention to details being completed by hand. In their completed form, François Borgel watches are subject to an extensive quality assurance process to maintain the company’s high exacting standards. The result is a modern superior high precision product that is descended from traditional roots. All of the company’s products are infused with the passion and dedication of its staff, which is the hallmark of François Borgel. In this constant pursuit of excellence François Borgel is proud to certify that its watches comply with the official regulations set by the Swiss Federal Council, the highest standards of watchmaking.

 US OFFICE: François Borgel Genève, Wells Fargo Building, 433 North Camden Drive, Level 6, Suite 600, Beverly Hills, CA 90210

SWISS OFFICE: 10 rue de l'Arquebuse, 1st floor, 1204, Genève, Switzerland

About BFCA/BTJA

The Broadcast Film Critics Association (BFCA) is the largest film critics organization in the United States and Canada, representing more than 300 television, radio and online critics. The Broadcast Television Journalists Association (BTJA) is a partner organization to the BFCA and includes TV, radio and Internet journalists who cover television on a regular basis. For more information, visit: www.CriticsChoice.comFollow the 24th annual Critics’ Choice Awards on Twitter and Instagram @CriticsChoice and on Facebook/CriticsChoiceAwards.

About The CW:

THE CW TELEVISION NETWORK launched in 2006 as America’s fifth broadcast network, with programming targeting younger viewers, a demographic highly sought after by advertisers. The CW, a joint venture between Warner Bros. Entertainment and CBS Corporation, broadcasts a six-night, 12-hour primetime lineup, Sunday through Friday. The CW’s primetime programming is also available to stream for free, without authentication, on the ad-supported cwtv.com and The CW app, now available on every major OTT platform. In daytime, The CW broadcasts a Monday through Friday afternoon block, and a three-hour Saturday morning kids block. The CW’s digital network, CW Seed, launched in 2013, and offers original short-form digital content as well as past seasons of fan-favorite television series. For more information about the network and its programming, visit www.cwtvpr.com.

 

 

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